80% Cotton. 20% Polyester. 100% Reborn.
15 million tonnes of textile waste is generated each year.
The fashion industry consumes more energy than the aviation & shipping industry combined. That's 10% of global greenhouse gas emissions.
Denim is one of the most polluting garments. It takes 10000 liters of water to make one pair of jeans.
Introducing Denim 2.0
Waste fabric scraps & discarded clothes are collected
Plastic bottles are collected and cleaned
Textile waste is sorted by colour
Bottles chopped into flakes
Zips & buttons are taken off + Material is chopped
Flakes melted
Colour fibre is ready to be spun into thread
Melted flakes are extruded and texturised to form polyester fibre
Cotton and polyester combined to form yarn
Yarn is woven into fabric without using new dye or chemicals
