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In Kutch, celebration has always been made by hand. What is created is not simply to show off, but to represent oneself.

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Girl from Kutch begins there.

Its silhouettes, prints and embroidery are drawn from the region’s craft, and many of its fabrics are woven and printed by the artisans who have carried these traditions across generations. 

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Made in natural materials that soften and settle with wear, the pieces are meant for evenings of music and gathering, for the moments we dress to honour. It is a quieter idea of modern dressing: one that keeps the hand of its maker close and lets the woman wearing it write the rest of the story.